19: 2022 Year-in-Review Episode (aka Why a business bank balance of $53415 on Dec 31 may NOT indicate good profit!)
It’s a new year, and you know what that means: it’s time for a year-end review. Each year, I sit down and do my best to be transparent with you about how my business did. From the outside, it might seem like my business is huge and thriving – and it is doing well, but I learned some hard lessons too.
And even though I’m ending the year with over $50k in my business accounts, my profit margins for 2022 have been really slim. Instead of being a year of major financial growth, 2022 ended up being a reorganization year. I spent some money in places that I probably shouldn’t have, but I also made some investments that are going to set my businesses up for future success.
So in today’s episode, I’m breaking down how I reorganized my businesses, how and why I spent some much money in the businesses this year, and my big goals for next year. Even if some of my numbers feel a little embarrassing, sitting down to reflect on the year helped me to appreciate the small and big wins and get clarity on my plans for next year, and I encourage you to take time to do the same.
We’ll discuss:
- Why I officially separated my two businesses and how that’s clarified my business finances
- The wins from last year for both TGO and Outdoor Kids OT
- How my team has grown and how I’m working on company culture this year
- I finally finished my dissertation! (And I’m writing a book)
- How I’m learning to celebrate all moments, big and small
- How last year was about reorganizing and creating new products, and why this year is about maintaining stability
- My business revenue and profits from 2022, and financial lessons I’ve learned about managing and analyzing your numbers
- My goals for 2023, and how I’m continuing to build on and structure my businesses to be more streamlined
Resources from this episode:
Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson
Grab my FREE e-book: The Nature-Based Practice ROADMAP
Join the waitlist for the ConTiGO course
If you're ready to take the next step in this adventure, join our free Therapy in the Great Outdoors Community at therapyinthegreatoutdoors.com. The TGO community is a private space just for nature based pediatric practitioners. We have loads of resources there to support you as you start or grow a nature based practice or program.
If you’re serious about taking your nature-based practice to the next level, come join the Business Bedrocks Group Coaching Program in The Business Hive. You'll get clarity & confidence to grow a profitable and personally fulfilling business that runs on auto-pilot as much as possible.
Are you a pediatric therapist interested in taking your work with children out into nature? The ConTiGO Approach Online Course will open for registration soon: visit www.ConTiGOapproach.com to join the waitlist.