69: An Email Newsletter Template for Your Nature-Based Business
In this episode, I'm sharing a template we developed in my practice for sending a monthly newsletter to families. This helps you share free and helpful information with your potential clients, and communicate the unique value of the therapy services you provide. Tune in to hear real examples of things I've sent in our newsletter and the 3-topic template that we use to come up with simple ideas to share with families each month.
00:00 Introduction and Welcome
00:21 Importance of Email Lists in Nature-Based Therapy
01:11 Newsletter Template Overview
03:19 Creating Engaging and Effective Newsletters
04:58 Tip of the Month
08:07 Resource of the Month
10:06 Story and Service Updates
14:53 Conclusion and Contact Information
Resources from this episode:
Flodesk affiliate link to get 50% off your first year of Flodesk (it is the BEST email service provider, hands down. Easiest to use and a beautiful user interface to make emailing your people EASY and FUN.) https://flodesk.com/c/Y63MIS
My previous episodes on email marketing:
TGO Podcast: Email Marketing for Your Nature-Based Practice
Mind Your OT Business: Why You MUST Have an Email List to Grow Your Practice
Welcome to the TGO Podcast!
The Therapy in the Great Outdoors podcast is about the business & practice of nature-based pediatric therapy of all kinds. If you are an outdoor-loving practitioner in the field of occupational therapy, physical therapy, speech-language pathology, social work, behavioral health, mental health counseling, or outdoor education THIS is for you! You'll learn how you can take your work with children outdoors into nature. We'll cover exactly what it takes to run a successful and profitable nature-based practice that changes children's lives (and yours!) forever.
