101: Learn From My Mistakes! (Yearly Business Review of 2024)


Here's my annual last-year-in-review episode where YOU get to peek inside my businesses' metrics from 2024 and learn from my mistakes (as usual!) 😆

You'll learn:

  • What I'm NOT doing anymore this year

  • Why reviewing your profit-loss statement is critical

  • How $60,000+ in your business bank account may NOT mean you were highly profitable

  • Ways to assess market demand for your services

  • How my business is structured now to be in a position for growth

  • Strategies for maintaining business growth and fostering a supportive team

  • The value of slowing down and honoring your own energy/feelings

Enrollment will open January 24-31 for you to become a Certified Nature-Based Pediatric Therapist or Therapy Assistant in the ConTiGO Approach. Go to contigoapproach.com to get all the details and join the waitlist. We'll send you an email when doors are open!

Timestamped Outline:

00:00 Introduction to Nature-Based Pediatric Therapy

00:58 Podcast Episode: Learn from My Mistakes

01:31 Business Metrics and Mistakes of 2024

02:51 Overview of Therapy in the Great Outdoors (TGO)

04:08 Financial Challenges and Reflections

11:31 Future Plans for TGO

15:13 Financial Overview of Outdoor Kids OT

15:59 Business Budgeting and Profit First

20:06 Challenges of Running a Therapy Business

22:00 Setting Financial Goals for the Year

23:11 Team Expansion and Role Delegation

25:09 Annual Planning and Market Research

28:41 Balancing Transparency and Discretion

35:17 Reflections on Leadership and Personal Growth

42:33 ConTiGO Certification Program Announcement

Welcome to the TGO Podcast!

The Therapy in the Great Outdoors podcast is about the business & practice of nature-based pediatric therapy of all kinds. If you are an outdoor-loving practitioner in the field of occupational therapy, physical therapy, speech-language pathology, social work, behavioral health, mental health counseling, or outdoor education THIS is for you! You'll learn how you can take your work with children outdoors into nature. We'll cover exactly what it takes to run a successful and profitable nature-based practice that changes children's lives (and yours!) forever.

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102: How to Add Sit Spots to Your Therapy Sessions - with Lauren MacLean

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100: Listener Q & A for Our 100th Episode Celebration!