76: 4 Lessons You Can Learn From My Mistakes: Raw Reflections from Behind-the-Scenes in my Business
Today, I’m opening up about the honest, vulnerable moments in my business journey to help you navigate your nature-based business. In this episode, I share the lessons I’ve learned from both major setbacks and ongoing challenges. We’ll discuss how all businesses are messy behind the scenes, regardless of how they appear on social media. I dive into the details of a significant fail-learn experience related to a live event that resulted in a $20k loss, and reflect on an in-person retreat planned for November that hasn’t gone as expected.
You’ll learn:
All businesses are messy behind the scenes.
Embracing honesty about failures is the only way forward.
You must analyze your target market size before launching an event or service.
It is wise to evaluate what you want to be known for when making business pivots.
A key to success is valuing your current and previous clients by honoring their investments.
Don’t be afraid to do what you love most in your business.
You can learn more about the nature-based business retreat at https://www.therapyinthegreatoutdoors.com/retreat.
Thank you for joining me in this heart-to-heart. See you next week! Bye.
Timestamp outline of the episode:
00:00 Introduction and Purpose of the Episode
02:03 The Messiness of Entrepreneurship
03:31 Sharing Personal Business Failures
04:50 The Big Event Failure
06:29 Planning the Nature-Based Business Retreat
09:47 Lessons Learned from Low Enrollment
14:25 Pivoting the Retreat Focus
25:20 Valuing Current and Previous Clients
32:43 Final Reflections and Future Plans
36:14 Upcoming Episodes Preview
Welcome to the TGO Podcast!
The Therapy in the Great Outdoors podcast is about the business & practice of nature-based pediatric therapy of all kinds. If you are an outdoor-loving practitioner in the field of occupational therapy, physical therapy, speech-language pathology, social work, behavioral health, mental health counseling, or outdoor education THIS is for you! You'll learn how you can take your work with children outdoors into nature. We'll cover exactly what it takes to run a successful and profitable nature-based practice that changes children's lives (and yours!) forever.
